Sales success and growth depends on meaningful consistent contact with prospects and customers, strong messaging, creative selling techniques, engaged management, addition of value added services and continuous improvement of process and ideas.

simple.sales.strategy follows three simple building blocks

Discovery – Audit of Current Process

In a team workshop we “unbundle” the current process to determine what is working and what we can improve on. This “brainstorm” is creative and structured, identifying current best practices and scripts as well as outlining for the sales team a structure for managing prospects, opportunities and time management. Many of the components of the process are identified in this area and we start to develop the base structure for an elevator statement, value proposition, call scripts, probing questions and objection handling.

Foundation – Building a Sustainable Sales Process

Based on the work in the discovery, we create a measurable, simple and sustainable sales process that focuses sales professionals on prospects and accounts through a structured pipeline and ranking. We address and build scripts, value propositions, objection handling, probing questions and email templates. This allows targeted management of accounts and sales professionals creating a means and common language to improve performance and toward meeting the needs of your most valuable assets; you’re customers, potential customers and your employees.

Manage & Motivate

Scheduled accountability and communication as your partner supports all of the work above. Having developed performance metrics allows us to take immediate corrective action when required and to develop a plan for continuous improvement. We will practice and encourage, develop new ideas, create a sense of purpose, have some fun and share the successes of an effective sales team.

No Risk – No Cost

If you feel that you could benefit from my service, please email or call me and provide me with some information on your company. I would welcome the opportunity to do some preliminary research and schedule a no risk – no cost meeting to help us both determine if I can add value to your business.